It was 1962. It was the year that Marilyn Monroe died. John Glenn became the first American to orbit the earth in 1962. And it was the year that the newly married couple, Frankie and Linda Vereen started a new business in the Wampee section of Longs, SC called Vereens.

Vereens was the outgrowth of the general store owned and operated by Linda's parents, J.B. and Josephine Livingston. J.B. had purchased the land and built the original store in 1946. Known as J.B.'s, the store provided the small tobacco farming community with gas, groceries, clothing, seed, beer, and tobacco products.

The store thrived and successfully supplied the local community with almost every need for many years. Over the years, the Livingstons began other business ventures and by 1962, the store was ready for new leadership.

Initially, the Vereens continued the prosperous business as it had been but with an added emphasis on farm supplies such as fertilizer and chemicals. Tobacco farming was king in the 60s and early 70's, and Frankie saw the trend and met the demands of his customers.

In the late 70's another trend was becoming painfully obvious. It was becoming less profitable for the farmers in the area. Many were leaving the area, or finding another line of work. Fortunately for Vereens, Wampee is located within a few miles of an area you may have heard of. This area experienced (and continues to experience) phenomenal growth in the 70's with much of the growth attributable to the golfing industry. In fact, Myrtle Beach has become known as the Golf Capital of the world.

Frankie saw obvious potential and began to concentrate the efforts of Vereens on supplying the golf courses of Myrtle Beach with every turf maintenance product needed to keep the fairways and greens in tiptop shape. From fertilizer to chemicals, seeds to rakes, flag markers to cups and ball washers, Vereens would be the supplier that always had the product needed in stock.

The golf course superintendents of Myrtle Beach and the surrounding area soon took note. Vereens quickly became Vereens Turf, and the volume of business extraordinary.

Through the 80s and 90s Vereens Turf continued to increase in size and volume. In fact, to keep pace with growing demand, Vereens Turf acquired its own fertilizer manufacturing plant in Kingstree, SC. With a tonnage capacity per day of over 200 tons, Vereens was now able to custom mix fertilizer formulations for each and every customer.

Today Vereens supplies golf courses, landscapers, and nurseries throughout the southeastern US. We have the ability to manufacture, the inventory, the equipment, the employees, and the know-how, to satisfy even the most demanding project.

For almost forty years, Vereens has been operating under the simple business principles of offering quality products at a fair price with guaranteed customer satisfaction. Now, under second and third generation family control, these principles will continued to be adhered to.